Google ads are a form of pay per click (PPC) advertising.  This means advertisers pay every time someone clicks on their ad.  Advertisers set a budget, so they have full control over the amount they choose to spend.

Google ads are visible above and beneath Google’s organic search results.  These ads are designed to trigger when users search for a specific keyword or phrase.  Advertisers choose which keywords they want their ad to be shown for.  When a large number of advertisers choose to bid on the same keyword it drives the price of that keyword up.  This is why the cost of Google ads can vary significantly between industries.

If you choose to create Google ads you also have the option to advertise with other businesses that have partnered with Google through the display network and Google Ad sense program.  

We recommend weekly or fortnightly meetings.  Our team is available to answer any questions you have by phone or email.  We’re a small Sydney-based PPC agency and only take on a select number of digital clients at a time, so you’ll never feel like just a number when you’re working with us.

Google can be a headache to navigate when you haven’t used the platform before. Part of the benefits of working with a Google ads agency is the benefit you receive from years of experience and the lessons we’ve learned along the way.  We have a team of digital marketing specialists, writers, and graphic designers who collectively put our heads together to create highly effective campaigns.

Absolutely not.  We’re able to work businesses located anywhere in Australia.

This is core to how we operate our business. The digital marketing campaigns we design belong to your company and you have complete access to any online accounts we manage on your behalf.  

 There is no magic number when it comes to Google ads but a good starting point is  $1000 AUS minimum spend per month.